Gabriela is a researcher and writer, specialising in creative strategic foresight shaping the future of brands and workplaces. With a BA in Fashion Communication and Promotion from Nottingham Trent University and an MA in Communication Management from the University of Wrocław, she brings an interdisciplinary approach, blending strategic insight with cultural curiosity. Prior to joining WORKTECH Academy, she led technology content at The Future Laboratory, focusing on AI, gaming and consumer behaviours. Her insights have informed trend reports, brand strategies and innovation roadmaps. Currently, she explores how Gen Z, Alpha and soon Beta are reshaping the future of work.